In the fairs where corporate image is important, cloth bags are one of the factors that provide this image. The corporate image of the brands is fully evaluated in accordance with their behavior. These behaviors are measured by their contribution to the world as well as the service they offer to their customers. In today's market, providing quality products and services is no longer enough. Social responsibility projects that need to be attached to these services are absolutely necessary for the brand image to be promoted. There is a completely different option for companies that do not have enough budget for social responsibility projects or who would like to submit a message to the public and the environment. By using cloth bag, it is possible to move away from the bad image of unhealthy and harmful plastic bags. Thanks to its use over and over again, these bags, which are a means of free advertising tool, contribute to both brand image and promotion at trade fairs. The qualifications of the promotional cloth bags and similar gifts that you hand out at the fairs in order to promote your company, should be very important. If you prefer cloth bags at trade fairs where brand promotion is the main target, you can show your respect to the environment as well as make a remarkable promotion. These products, which can be preferred as exhibition bags, are not disposable products and can be used continuously, so that the name of your brand reaches everywhere. Customers, who not only carry your bag during the exhibition period, but also continue to use your cloth bag at the end of the exhibition on the street in their everyday life, continue to promote you. This type of bags, which are both a low cost and long term promotion method, will increase your brand's awareness. The fact that the cloth bag is visually more attractive in all circumstances, is a separate reason for preferring it as a fair bag. If you decide to use these bags as a promotional product for to attract the potential customers just wandering around at a fair, you may reach to people who have not visited your booth before, but are just curious about your cloth bag. In addition to all these reasons, the most important detail that makes a cloth bag valuable is that it is still perceived as a privileged property by the public. People who encounter plastic and nylon bags in all stores during shopping activity, believe that they can buy high quality, exclusive products from brands where cloth bags are offered. The use of cloth bags, which will always provide you an advantageous position compared to your opponents both in fairs and product sales, is becoming increasingly valuable. Due to global environmental disasters and climate changes, the use of plastic bags have been banned in many countries, and thus cloth bags have already substituted nylon bags in the shelves with their advantage of being durable and with an expected lifetime of average 104 times.
25.09.2017